Competition in the e-commerce market is fierce. Comparison websites make it easy for the consumer to compare the offers of different retailers and select the one that best matches their individual needs. This solution enables you to optimize revenue and margins by optimizing your position on comparison websites and make your consumers a competitive offer. We predict your position versus competitors and take other factors like availability, ratings and delivery times into account. Determine product prices with maximized revenue given a positive margin.
OPTIMIZE YOUR MARKET POSITION
Obtaining the optimal position on comparison websites is of high importance, since competition is fierce. We predict your market position for every price point and optimize your pricing in order to optimize your business goals.
Consumers react differently to price changes for different products, so a number one position is not always necessary. Insights in the price-elasticity for every product enables you to adjust prices just as much as needed. Set the perfect price, take into account business KPI’s and optimize your market position.
DELIVERY TIME, AVAILABILITY AND REVIEWS
Price is clearly important to customers, but there are more factors of importance. Think of delivery time, availability and reviews that influence their decisions. This solution takes these factors into account and optimizes your market position according to your business goals.
Prevent your webshop from being neglected because of out-of-stocks. Based on the optimal price-point for each selected product, demand can be predicted accordingly. Avoid surprises at your distribution centers and keep your customers satisfied.
Get in contact with our Retail Expert and Data Translator